Serving the US and Canada

Tailored Growth Solutions for High-Service Industries

At Product To Market, we deliver strategic advisory, targeted digital lead generation, and custom print production tailored to high-service, recurring-revenue business models. Our hands-on experience spans technical sales, complex logistics, and customer retention strategies across specialized sectors.

Tailored Growth Solutions for High-Service Industries

At Product To Market, we deliver strategic advisory, targeted digital lead generation, and custom print production tailored to high-service, recurring-revenue business models. Our hands-on experience spans technical sales, complex logistics, and customer retention strategies across specialized sectors.

Water Treatment - Culligan

Water Treatment & Filtration

We help local and regional water treatment dealerships maximize customer lifetime value, optimize salt delivery routes, and generate high-intent leads. From private well treatment and PFAS messaging to commercial bottle-less systems, our full-stack marketing and operational support keeps dealerships growing in competitive markets.

  • Turnkey Digital Marketing

    Targeted Google Ads, Bing PPC, and localized social media campaigns designed for sales and service calls.

  • Customer Retention Programs

    Automated maintenance reminders, route-transition mailings, and salt delivery loyalty initiatives.

  • Custom Field & Equipment Assets

    Durable waterproof asset tags, bypass valve hangers, equipment sell sheets, and trade show displays.

  • Commercial Expansion

    Strategic campaigns built to acquire commercial, office, and light industrial water filtration accounts.

Route-Based & Recurring Service Businesses

For companies that depend on scheduled routes and repeat customer interactions, efficiency and retention are key. We design marketing frameworks and customer communication tools that protect core recurring revenue while driving route density.

  • Route Optimization Campaigns

    Direct mail and digital messaging strategies to convert pickup customers into scheduled route deliveries.

  • Cross-Selling & Upgrades

    Service leave-behinds, door hangers, and technician communication guides to boost revenue per stop.

  • Database & CRM Support

    Data migration, targeted list building, and integration with modern scheduling platforms.

Local & Regional Franchise Operations

We act as an outsourced marketing and operational partner for independent franchise owners, bridging the gap between national brand guidelines and local market execution.

  • Co-op & Budget Management

    Operational planning and administration for Advertising Cooperatives and local promotional budgets.

  • Brand-Compliant Asset Management

    High-volume print production, custom direct mail, vehicle decals, and localized promotional campaigns

  • Performance Analytics

    Comprehensive reporting on website conversions, ad spend ROI, and customer acquisition costs across multiple territories.

B2B & Commercial Service Providers

Growing a B2B service practice requires hyper-targeted prospecting and clear value propositions. We develop custom outreach programs and professional sales collateral that help sales reps open doors and secure commercial contracts.

  • Targeted Prospecting

    Advanced data analysis to isolate key commercial prospects, specialized property owners, and high-value accounts.

  • Sales Enablement

    Professional presentation materials, electronic sell sheets, and leave-behind kits tailored for B2B buyers.

  • Executive Advisory

    Strategic guidance on market pricing, competitor positioning, and team incentive structures.

FAQ

Click each question to see the answer. 

We bridge the gap between national corporate branding and local market execution. PTM handles everything from localized Google and social ad management to co-op budget administration, regional direct mail, and custom collateral production—ensuring full compliance with brand standards while driving local sales.

Yes. We build and manage turnkey digital marketing campaigns—including Google Search, Bing PPC, local Facebook ads, and Nextdoor programs. We also design conversion-focused website tools (such as quick sales and service forms) and integrate lead data directly into platforms like Salesforce for immediate team follow-up.

We manage end-to-end design, printing, and shipping for specialized sales and field assets. This includes durable waterproof equipment rental tags, direct mail flyers, door hangers, vehicle decals, trade show displays, and customized price sheets tailored to your local offers.

We build automated communication workflows that protect your customer base over the long term. This includes service reminder programs for routine equipment maintenance, automated thank-you series, technician leave-behind tools for field cross-selling, and targeted campaigns that convert pickup customers into scheduled route deliveries.

We operate as an extension of your business. Whether you need strategic guidance on rate increases and employee compensation plans, hands-on recruiting support, or assistance setting up CRM tracking systems, we collaborate directly with your team to implement solutions without adding internal overhead.

Getting started begins with an initial strategy discussion. We assess your current operations, identify immediate growth opportunities, and build a tailored action plan designed specifically for your market and territory. Contact us today to schedule your consultation.

The leadership at PTM has been supported individual owners and groups of dealers since 1975 with focus on the adaption of computer technology by dealers. PTM has decades of experience in generating sales leads for dealers, working with dealers from coast to coast in the USA and Canada. Owners who work with PTM receive the benefits of gaining what they wish to accomplish from their franchise supported by a dedicated PTM team experienced and certified in industry tools such as Google Analytics. PTM has been a CDANA (Culligan Dealer Association of North America) Associate Member since 2006. Additionally PTM is a member of the American Marketing Association designed to continually enhance marketing skills and practices.